You want to position your properties successfully in the market? We support you in the choice of the right marketing concept – from the correct marketing strategy by way of a creative marketing concept through to the implementation of attention-arousing advertising measures for target groups identified by us beforehand.
Our consulting services in summary:
SWOT analysis
- Analysis of strengths, weaknesses, opportunities and risks of your properties
- Precise analysis of risks
- Derivation of recommendations for appropriate action and strategies
Property marketing
- Determination of the unique features or peculiarities of a property
- Creation of a communications strategy including time schedule and budget
- Development of ideas for implementation – together with advertising agencies
- Preparation of communications materials (e.g. property flyer, property particulars)
- Assistance in the repositioning of your properties
Acquisition of occupants
- Identification of target groups (according to neighbourhood, branch of industry, turnover, size etc.)
- Direct marketing through qualified mailings with telephone follow-up action
- Creation and implementation of advertising measures
- Coordination of inspections on site
- Preparation of tailor-made room designs with strategic partners
- Advice in the preparation and optimisation of fitting-out specifications
- Support in negotiation of leases
Tenant loyalty concepts
- Planning and organisation of events
- Satisfaction analyses on the basis of direct approaches
- Care of existing tenants by recommendations with regard to technical and commercial management.
Our consulting service is based on sound data
We analyse your properties as to their strengths and weaknesses. In addition we indicate opportunities and also possible risks to you which the property market always brings with it.
Armed with this knowledge we develop recommendations to you for appropriate action, or individual marketing concepts which contribute to an increase in attractiveness – tailored individually to your properties.
For the positive growth of your percentage of let accommodation we not only advise you in the targeted acquisition of tenants but are also glad to contribute to the loyalty of the tenants in your property.
Use our 90 years of experience in the optimum positioning of properties and so reach your goal: the successful marketing of your properties and the assurance of a permanently high level of tenant occupation.